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Marketing Plan

Marketing Program for "Walking with the Saint" by Tenth Gate Publishing

Book Fairs and Booth Exhibits:

  • New York Book Expo - June 3-5, 2005
  • New Age Trade Show, Denver CO - June 24-26, 2005
  • International New Age Trade Show, Orlando, FL - Feb. 4-6, 2006
  • London Book Expo - March 5-7, 2006
  • Washington, DC Book Expo - May 19-21, 2006

Publisher's Marketing Association Exhibits:

  • Frankfort, Germany - October 19-23, 2005
  • Portland, OR September 8-10, 2005
  • Winston Salem, NC - September 15-19, 2005
  • Providence, RI - September 16, 18, 2005
  • Denver, CO - September 22 - 25, 2005
  • St. Paul, MN - September 23-25, 2005
  • Oakland, CA - October 7 - 9, 2005

Exhibits Through Library Shows

  • Chicago - August 2005

Exhibits with the American Library Association:

  • Chicago - June 25-26, 2005 (Rod Hanson - 603-229-0662)
  • New Orleans - June 24-27, 2006
  • 1500 flyers to libraries January 2005 (sent out by PMA)

Paid Advertisements:

  • Leading Edge Review - ½ page fall 2005 edition - circulation 4,000 to New Age stores and their clients.
  • New Age Retailer Magazine - ¼ page ad, fall 2005 and Nov. 2005 gift issue and Buyer's Guide and spring 2006 - circulation 10,000 new age retailers in North America.
  • Evolve Magazine - ½ page winter 2005 edition, circulation 2500 new age book retailers.
  • 1500 flyers to new age book retailers via New Leaf Distributing Co.
  • Radio Television Interview Report

Appeared as a guest on the following radio stations:

  • The Arlene Violette Show, Providence, RI
  • Back Stage Live with Joe Scheibinger, Fond du Lac, WI
  • The Jill Spiegel Show, Minneapolis, St. Paul MN
  • The Community Corner with Chris Kodiak, Independence, KS
  • The Danny Fontana Show on Inspiration Network, Charlotte, NC
  • "Magnify" with Monsigner Tom Snyderwine, Erie, PA

Internet Advertising:

Discussions/Speeches

  • Monthly talk at Barnes & Noble in Naples, FL 7-9 pm
  • Author's Roundtable at Booksamillion Fairfield, CT - May 18, 2006 7:00 p.m.