Marketing Plan
Marketing Program for "Walking with the Saint" by
Tenth Gate Publishing
Book Fairs and Booth Exhibits:
- New York Book Expo - June 3-5, 2005
- New Age Trade Show, Denver CO - June 24-26, 2005
- International New Age Trade Show, Orlando, FL - Feb. 4-6, 2006
- London Book Expo - March 5-7, 2006
- Washington, DC Book Expo - May 19-21, 2006
Publisher's Marketing Association Exhibits:
- Frankfort, Germany - October 19-23, 2005
- Portland, OR September 8-10, 2005
- Winston Salem, NC - September 15-19, 2005
- Providence, RI - September 16, 18, 2005
- Denver, CO - September 22 - 25, 2005
- St. Paul, MN - September 23-25, 2005
- Oakland, CA - October 7 - 9, 2005
Exhibits Through Library Shows
Exhibits with the American Library Association:
- Chicago - June 25-26, 2005 (Rod Hanson - 603-229-0662)
- New Orleans - June 24-27, 2006
- 1500 flyers to libraries January 2005 (sent out by PMA)
Paid Advertisements:
- Leading Edge Review - ½ page fall 2005 edition - circulation 4,000
to New Age stores and their clients.
- New Age Retailer Magazine - ¼ page ad, fall 2005 and Nov. 2005
gift issue and Buyer's Guide and spring 2006 - circulation 10,000 new age
retailers in North America.
- Evolve Magazine - ½ page winter 2005 edition, circulation 2500
new age book retailers.
- 1500 flyers to new age book retailers via New Leaf Distributing Co.
- Radio Television Interview Report
Appeared as a guest on the following radio stations:
- The Arlene Violette Show, Providence, RI
- Back Stage Live with Joe Scheibinger, Fond du Lac, WI
- The Jill Spiegel Show, Minneapolis, St. Paul MN
- The Community Corner with Chris Kodiak, Independence, KS
- The Danny Fontana Show on Inspiration Network, Charlotte, NC
- "Magnify" with Monsigner Tom Snyderwine, Erie, PA
Internet Advertising:
Discussions/Speeches
- Monthly talk at Barnes & Noble in Naples, FL 7-9 pm
- Author's Roundtable
at Booksamillion Fairfield, CT - May 18, 2006 7:00 p.m.
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